Week 7

This week we took a little bit of a break from filming since we have already gotten a tone of footage. It is important at this time to let the owners continue to work on their stores so that when we do film again, there will be a sizable difference in the locations from where they began. We did get a chance to get a few photos for a poster idea we have. We are in communication with our graphic designer and she will be creating the image for us that we will use as soon as we can for marketing purposes! I have attached the best photos below so you can get a sense of this. We do plan on filming as soon as we get back from Spring break so that we can get even more interviews and start to see it all come together. Editing will be a big factor coming up for sure.

Week 6

This week has gone well. Our team has decided to switch to Adobe instead of Final Cut. This way both of us (Zach & I) can work on the edit and not have any issues uploading MTS files. We have a tone of footage already- so this week we are focussing on getting a sold edit and piecing together our footage to make sure we have what we need which will help us going forward. We are also focussing on getting a 30 second teaser trailer ready so we can promote our film even more. We plan to go live with our Indiegogo campaign as soon as we return from Spring Break so we are gearing up for that too!

Week 5

This week has been very production based. We were able to put together a complete budget last week, which made us realize that it is in our best interest to get going on an Indiegogo Campaign. We have started on that and plan to go Live March 13th with our final date on May 12th.


This week we were able to visit both breweries- Wilmington Home Brewery & Flytrap Brewery. We also got the chance to interview both John & Michelle as well as Mike. The interviews went really well and we were able to learn a lot about each brewery and the process they have gone to get to where they are today.

We also got the chance to sneak in a dinner date with both couples, John & Michelle and Mike & Emily. With anyone else this would have been an awkward encounter but it wasn't at all! They of course had full beers throughout the process, but were really great with us there filming them having dinner. It was a wonderful experience. I'm so glad that we get to capture this exciting time in their lives.

It is too bad we cannot show our B-roll for this week but we are excited to show it next week!

Budget & Schedule

I have so enjoyed using google docs this week! It is so nice to have all of our documents in one place where we all can comment and share ideas. We are very excited about creating and Indiegogo campaign for our documentary. Although our grand total of our budget is $3,350.00, our goal is not to cover all of this in our campaign. Most of that money is due to cameras or hard drives that we already previously own. We are placing a $600 goal for our Indiegogo- with the focus being on getting money that we can use for film festival submissions. If we are able to make enough, we will also be able to cover some marketing fees of merchandise we are planning to make. We would love to know your thoughts on our incentives for our Indiegogo campgain. The 2 breweries are already on board with the free beer coupons and donating of T-shirts. It has been so nice to have their complete and enthusiastic support while we make this documentary.

Here are the Incentives we have come up with:

1$ - Cheers to your support!

$5 - A personalized beer koozie/coaster!

$10 - 1 free beer from either brewery of your choice (Wilmington Homebrew Supply or Flytrap Brewing) plus all the above!

$ 25 - T-shirt from either brewery of your choice (Wilmington Homebrew Supply or Flytrap Brewing) plus all the above!

$ 50 - Signed DVD $ poster from the cast and crew plus all the above!

$ 100 - Mac & Juice CD and a special thanks in the credits plus all the above!

$ 500 - A growler of custom homebrew to chug down with our crew!- Plus all the above of course!

$ 1,000 - Executive Producer credit and Zach will personally show and make your own homebrew with you, plus all of the above!